Packaged Travel in North America
This major study of North American packaged travel will provide a detailed profile of American and Canadian packaged travel consumers as well as current measures of the economic significance of this industry. Packaged travel includes travel in groups such as organized tours as well as independent travel packages where purchasers travel on their own. The project involves an extensive survey of packaged traveler purchasers – conducted by Longwoods International of Toronto, Canada – and a detailed analysis of packaged travel sales, employment and earnings. The study will be continued annually in order to provide valuable trend and market development data.